22: Blow your own trumpet

I’m writing about one hundred things I’ve learned as a product manager.

If you’ve worked in product management for a while, you’ll almost certainly have been annoyed by others taking credit for your hard work.  Your boss will make some kind of announcement that Salesy McSalesdroid had won a massive deal, aren’t they great, they get a free island and half of your salary as bonus, yadda yadda yadda.

Everyone conveniently ignores that you held their hand to all the customer meetings, wrote AND DELIVERED the pitch to the customer, rearranged your roadmap to squeeze in some customer-specific features, and basically did everything needed to secure the deal.  But the main reason nobody else knows this is because you didn’t actually tell anyone! Continue reading

21: Seven KPIs for customer insight

I’m writing about one hundred things I’ve learned about being a product manager.

Knowledge is power for product managers, but you have to gather and interpret the right metrics.  I use these seven key performance indicators (KPIs) to keep track of my customers and to identify products that need some love and attention.  I hope that you can use similar KPIs to expand your customer insight and to drive better performance.

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Cookie cookie cookie COOOKIE

I enjoy a good cookie, particularly the slightly squidgy ones with huge chunks of chocolate in.  Sadly, this isn’t about highly-calorific comestibles, but about information this site will store in your browser.

The Register published a rather helpful article on the impending deadline for UK sites to conform to the new EU ePrivacy Directive (a thoroughly riveting read), which prompted me to get with the programme.  You probably saw the notice pop up when you first visited the site.

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20: Leave work when you’re meant to

I’m writing about one hundred things I’ve learned as a product manager.

It took me a while to learn this one, but it’s genuinely helped me to sleep more soundly at night and avoid setting unrealistic expectations about how much I can get done in a given amount of time.

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